British American Tobacco makes cigarettes, but fewer people are smoking. This is a big problem for the company! Their profits are going down even though they are raising prices.
- Cigarette sales are dropping each year.
- The company is trying to create new products to replace cigarettes.
- Their high dividend (money paid to investors) might be risky.
| Year | Cigarette Sales Drop |
|---|---|
| 2022 | 5.1% |
| 2023 | 5.3% |
| 2024 | 5% |
